| ON
MESSAGE
Former Global TV reporter Stuart McNish
has developed an insightful approach to Media interviews,
he moves beyond training to Media Preparedness.
His newly released
On Message video DVD set examines all aspects of the Media,
Message development and delivery and then zeros in on more
than 35 insightful tips and tricks that lift your performance
to the highest level.
Learn how to
enhance your reputation and overcome your fear of the media
with On Message.
Stu introduces
you to some of the top communicators in North America, such
as;
John Ashford,
CEO The Hawthorne Group – The top political consultant
in the world
John Stufflebeem – Vice Admiral US Navy (Retired) –
the voice of the US Navy in 2001 and 2002
Professor George Lakoff – UC Berkley and author of Don’t
Think an Elephant and the Political Mind - on the power of
Metaphor
Andrew Laing – Cormex Research a leading News Analytics
firm.
As well, learn
from more than 40 communications experts who highlight how
to develop, hone and deliver messaging that meets your needs
and communication objectives.
Go inside working
newsrooms and hear from Editors and Reporters about what they
want from you and how they work.
Learn the rules
of engagement and how you can balance the power equation when
dealing with reporters.
Armed with 10
years of reporting experience as an award winning reporter
Stu helps you understand;
How to negotiate the terms of the interview
Determine the worldview of the reporter and the news organization
How to prepare and frame your message.
How to stay on message.
How to practice your message and build confidence in your
delivery.
How to bridge from the question you were asked to the answer
you want to give.
On Message is available now at www.beonmessage.com |
